Why advertise? Basic, but not always understood. You advertise to maintain the customers you have.
You keep your name on the top of the minds. When a person wants a new kitchen blender, where will the purchase it?
The local discount store, hardware store or opt to shop online? Many choices. If they require the blender immediately to get a margarita party they’ll go to the store they know sells kitchen blenders. The store they think of first. If they have enough time to shop they’ll look at newspaper advertising, online marketing and react to television/radio advertising. Television is 1 way to attain your current and new clients.
Why direct response tv?
Because of all of the mediums we consume (radio, tv, Internet, etc.) television continues to be the most powerful. The facts support this reality. Television advertising motivates, establishes credibility and adds respect to your business. Television advertising works.
How much is the production going to cost for my television commercials? There’s a hidden answer in this question. Most production houses offering low cost – high quality production will create a television commercial using stock video and photographs in combination with your photographs or video for under five hundred dollars. Be sure you are buying the commercial as a”full buyout”. This means there are no extra fees or royalties.
Type the query ‘tv commercial production companies‘ to find the professionals for the television advertisements.
Why an Advertising Agency? Media outlets have a job. Sell advertising time. Simple. They have times that will need to be filled and will point you in the direction of what is in their best interest. Also, the research they access is usually not as detailed as the study an agency subscribes to. Be sure you’re utilizing an agency who’s not charging hidden fees or using resellers to place their advertisements. In many cases, small agencies will use a reseller for a means to keep their staff numbers low. The issue here is obvious,.
The reseller will charge an additional fee. In many cases you’re paying double the commission fee and will never know because the amount in your invoice is the amount the reseller paid rather than what the agency would have paid.
The relationship between advertising agencies and media outlets over the years has resulted in the creation of agency fees and net fees. Agency fees are fifteen percent greater than net fees. This fee is justified by the study, direction and results an agency will generate for you.